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HP Store at Harrods, London

Retail Environment Design

client: Hewlett-Packard

Hewlett-Packard’s first “high touch” retail concept, installed in London’s legendary Harrods department store, focuses on HP’s latest and greatest products. Creating a level of experience design not usually associated with PCs, the space provides users with live products and peripherals that demonstrate HP’s breadth of offerings, and clearly position HP as a leader in computing, printing, and connected home solutions. Polychrome and Factor Design collaborated on the launch of this pilot program.

HP Store at Harrods, London

1 > HP store @ Harrods

Tags > Environments, Retail

Related > HP Store-in-Store, HP Store, Johannesburg

Note > Environmental graphics and communication strategy by Factor Design, San Francisco. Photography: Nicholas Guttridge. All images © and rights reserved.

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